Have you ever wondered what has happened to good customer
service? Why is it so hard to receive
good service from those who are hired to serve the public? After all, if it were not for the patrons of
the establishment or the customers to whom the business was established to
serve there would be no need for the business right? It doesn’t take a rocket scientist to
understand that excellent, even good customer service guarantees repeat
customer business. Yet if you will
notice that is not the case at all. Take
Wal-Mart for instance: they send a
subliminal message out to their customers, ‘we do not require nor do we appreciate
your loyal patronage’. How so? Well, by the endless long lines during prime
time, like week-ends, lunch hour and after work. There are never enough cashiers available to
serve; there are approximately thirty registers available, but there is never
more than nine open during peak time periods (I am being generous with the
nine) and then consider the returns register which stations no more than two
cashiers, but experience just as high volume of returns due to various reasons
(like tainted meat and poor quality merchandise). Yet, they still rank as America’s #1 place to
shop. Go figure!
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